Social Media

I’m currently exploring  some new apps for journalists to use on the iphone4. I’m a being fan of using my phone in the role of a journalist. It’s great for taking photos, shooting video and recording podcasts.

For podcasts I use audioboo as it’s so simply and easy to use. Recording time is limited, though you can upgrade, but I find it is sufficient. I’ve also experimented with iProRecorder, which was good and easy to use and allows longer recording time.

I use the iphone4 to film in HD and use ReelDirector to edit. While it is simplistic and I don’t find it easy to trim shots down, it is straightforward to use. I’m also looking into Vericorder’s range of apps at the moment for video and audio editing and also at an app called Luci Live, which allows you to live broadcast and link into the studio. Perfect for when  you don’t have an ISDN line. However at a hefty £300 I don’t think I’ll be rushing to buy this one!

Of course everything I produce is all interconnected and instantly lists things on Twitter, Facebook and YouTube. I’ll feed back some more as I experiment further with these apps and if you use or know of any other apps suitable for journalists to use then please share.

#LincUpLive 360 is here next week, so watch/listen/read for more

Social Media

Is Social Media a fad? This was a question posed to a room of people last week at the Lincolnshire Events Centre by Glenn Le Santo, journalist and social media guru.

The answer, quite simply, is no. Social Media is here to stay and people do need to learn how to use it and effectively to get messages across. It’s a great tool for networking and it’s knowing how to use the various social media platforms. There’s Facebook, Twitter – possibly the two common ones that many are familiar with. Then there are blogging sites – wordpress (as used here) and posterous. It’s how you use them and whether you use them effectively. And of course there’s the professional business tool, LinkedIn – where people in business connect with each other and use it to do business.

Social Media is a way of engaging with people and building up a network and sharing information. No matter what platform you use. They are all ways of posting and reaching a wider audience. This blog will ping to Twitter and Facebook and hopefully people will retweet and spread the message it conveys. Through them you also are able to share links to interesting articles or blogs.

Once you know how to use this type of communication are doing it to see returns, then you’re on a roll. The people in the room were a mixed bag. Some were using Twitter and had been for years, while others were new to it and some had not even touched it. Glenn knows what he is doing and at the end everyone came away having learnt something and were able to go forward and tweet!

*You can follow me on Twitter, my personal account, @rosereiki, through my work @eastcoastmedia, or through the business group @CreativeHumber

For more information on Glenn visit his website www.lesanto.com